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VENU by DevourNow

How Top Venues Are Increasing Per-Cap Spend by 30%+

Per-capita F&B spend is the most controllable revenue lever in your venue. VENU's mobile ordering platform is the proven way to move it.

30%+Per-Cap Increase
2.1xOrder Frequency
$25+Target Per-Cap
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Increase Per Capita Spend Stadium vs DevourNow — Venu Club comparison

DevourNow vs. Increase Per Capita Spend Stadium — Side by Side

Feature DevourNow ✓ Increase Per Capita Spend Stadium
Deployment time 30 days 6–18 months
Hardware required None — QR codes only Expensive hardware
App download required No app needed App required
Concurrent order capacity 10,000/min Limited
Offline capability Works offline Requires connection
Integration complexity Simple API Complex enterprise
White-label branding Fully branded ⚠️ Limited
In-seat delivery Supported ⚠️ Limited

Why Venues Struggle Without Mobile Ordering

Traditional concession operations leave revenue on the table. Here's what's holding your venue back.

⚠ Per-Cap Stuck Below Potential

Most venues average $12–18 per fan in F&B. The ceiling is $30+. The gap is entirely addressable with the right technology.

⚠ Single-Purchase Behavior

Without mobile ordering, fans typically make one concession trip per event. Mobile ordering enables multiple purchases throughout.

⚠ Premium Items Underperform

Premium menu items are hard to sell at a crowded counter. Mobile ordering with AI upsells drives premium item adoption.

How VENU Solves It

VENU's AI-powered mobile web ordering platform is purpose-built for high-capacity venues. No app download required. Deploy in 30 days.

💰

AI Upsell Engine

Smart checkout recommendations increase average order value by suggesting relevant add-ons and upgrades.

📱

Always-On Ordering

Fans order throughout the event, not just at breaks. Every inning, period, and quarter is a revenue opportunity.

🎯

Targeted Promotions

Push time-sensitive deals to fans in specific sections to drive incremental orders during slow periods.

📊

Per-Cap Tracking

Monitor per-cap spend in real time by section, event, and fan segment. Track progress toward your revenue goals.

See VENU in Action

Join the venues already increasing per-cap revenue by 30%+ with VENU's mobile ordering platform.

Request a Demo

Built for Every High-Capacity Venue

From NFL stadiums to concert arenas to food halls — VENU scales to your operation.

Premium Seating

Premium seat holders have higher spending propensity. VENU captures it with in-seat ordering and premium menu presentation.

General Admission

GA fans order more when ordering is frictionless. Mobile ordering removes the barrier to impulse purchases.

Special Events

Concerts and special events attract different fan demographics. VENU's configurable menus and promotions optimize for each event type.

Frequently Asked Questions

What is per-capita spend and why does it matter?

Per-capita spend (per-cap) is the average F&B revenue generated per fan per event. It's the most direct measure of concession performance and a key driver of overall venue revenue.

How does VENU increase per-cap spend?

VENU increases per-cap through three mechanisms: capturing abandoned purchases (fans who won't wait in line), enabling multiple orders per event, and AI-powered upselling at checkout.

What is a realistic per-cap improvement target?

Venues typically see 25–35% per-cap increases in their first season. Some high-adoption venues report 50%+ after full rollout and optimization.

How does the AI upsell engine work?

VENU's AI analyzes the fan's current order and suggests relevant add-ons based on popular combinations, margin optimization, and current inventory levels.

Can we track per-cap by section or fan segment?

Yes. VENU's analytics dashboard tracks per-cap spend by section, event type, day of week, and other dimensions to help you identify optimization opportunities.

Ready to Transform Your Venue's Revenue?

Join forward-thinking venues using VENU to increase per-cap spend, eliminate lines, and delight fans.

Get Started Free — No Credit Card
Restaurant Owner — DevourNow Customer — DevourNow customer testimonial
Rated 4.9 out of 5 on Google
"We switched from Increase Per Capita Spend Stadium to DevourNow and haven't looked back."
— Restaurant Owner, DevourNow Customer

How It Works — 3 Simple Steps

📱
Step 1

Print QR Codes to Seats

Generate and print QR codes for every seat in minutes.

📲
Step 2

Fans Scan and Order

No app download. Fans scan and order from their seat.

🍽️
Step 3

Orders Fulfilled at the Stand

Staff receive orders instantly. Food delivered to the seat.

See Venu Club in Action

Join thousands of restaurants already using DevourNow. No contracts. No commissions. No catch.

Request a Venu Club Demo
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